Terms of Use
Last updated: September 28, 2026
These Terms of Use ("Terms") are an agreement between you and 12420813 Canada Inc., a Canadian corporation operating as Sports Coaching AI ("we", "us"). They govern your use of the sportscoaching.ai website, the Sports Coaching AI iOS and Android apps, and related services (together, the "Service"). By creating an account or using the Service, you agree to these Terms and acknowledge our Privacy Policy. If you don't agree, don't use the Service.
1. Eligibility
You must be at least 13 years old to use the Service, or at least 16 if you live in the European Economic Area or the United Kingdom. If you are under the age of majority where you live, you may use the Service only with the involvement and consent of a parent or guardian, who agrees to these Terms on your behalf. The Service is not directed at children under 13.
2. Your account
You can sign up with an email address and password or with a supported sign-in provider (such as Google or Apple). Give us accurate information, keep your login secure, and tell us promptly at [email protected] if you think your account has been compromised. You are responsible for activity under your account. One person per account; don't share or transfer it.
3. Subscriptions, free trials & billing
Some features require a paid plan ("Pro"). The price, billing period and what is included are shown before you buy.
Auto-renewal. Pro is an auto-renewing subscription. It renews at the end of each billing period at the then-current price, and you are charged unless you cancel before the renewal date. We will tell you in advance of any price change, and you can cancel before it takes effect.
Free trials. We may offer a free trial of Pro. A trial that starts without payment details simply ends when the trial period is over and you are not charged. A trial offered through the App Store or Google Play as an introductory offer turns into a paid subscription when it ends unless you cancel at least 24 hours before the end of the trial. Trials are limited to one per person unless we say otherwise.
In-app purchases (iOS and Android). Subscriptions bought in our app are sold and billed by Apple (App Store) or Google (Google Play) under their terms. Manage or cancel them in your App Store or Google Play account settings — deleting the app or your Sports Coaching AI account does not cancel a store subscription. Refunds for these purchases are handled by Apple or Google under their refund policies; we cannot issue them.
Web purchases. Subscriptions bought on our website are processed by Stripe. To cancel one, email [email protected] from the email address on your account and we will cancel it before your next renewal. Except where required by law or stated otherwise at checkout, payments are non-refundable and there are no refunds for partial billing periods.
After cancelling you keep Pro until the end of the period you have paid for, then your account returns to the free plan. Taxes may apply depending on where you live.
4. Acceptable use
When you use the Service, you agree not to:
- •upload content you don't have the right to share, or video of other people without their permission;
- •upload anything unlawful, sexual, hateful, harassing, or that infringes someone else's rights;
- •misuse, disrupt, overload or try to gain unauthorized access to the Service or other people's accounts;
- •reverse-engineer the Service or its models, or scrape, copy or resell the Service or its output without our written permission;
- •use the Service to build or train a competing product or model; or
- •use the Service in breach of any law.
5. Your content
You keep ownership of the videos and other content you upload ("Your Content"). You give us a non-exclusive, worldwide, royalty-free licence to host, store, copy, process and display Your Content only as needed to operate and provide the Service to you — for example, to analyze your video, generate your results and training plan, show you your saved videos, and back them up. This licence ends when Your Content is deleted from the Service, except for copies in backups that are purged on their normal schedule.
We do not use Your Content — your videos, the pose data derived from them, your analysis results or your chat messages — to train or improve our AI models. We do not publish Your Content or use it in marketing without your separate, explicit permission.
You are responsible for Your Content and confirm you have the rights and permissions needed to upload it, including from anyone who appears in it.
6. AI-generated output
Scores, feedback, drills, training plans and AI coach chat replies are generated automatically. They can be incomplete or wrong, and their quality depends heavily on camera angle, lighting and video quality. Use them as a guide and apply your own judgement. See our Disclaimer.
7. Safety, assumption of risk & no medical advice
Snowboarding and skiing are dangerous and can cause serious injury or death. The Service is not a substitute for professional instruction. Ride within your ability, follow the rules of the resort or area you are in, wear appropriate protective equipment, and never attempt a manoeuvre just because the Service suggested it. You take part in these sports at your own risk.
The Service is not medical, physiotherapy or fitness advice. Talk to a qualified professional about injuries, pain or health concerns before starting any training programme.
8. Our intellectual property
The Service — its software, models, design, text and trademarks — belongs to us or our licensors and is protected by law. We give you a personal, limited, non-exclusive, non-transferable, revocable licence to use the Service for your own non-commercial purposes under these Terms. If you send us feedback or suggestions, we may use them without any obligation to you.
9. Availability and changes to the Service
We work to keep the Service available, but it may be interrupted, changed or discontinued, and features may be added or removed. We don't guarantee that the Service will always be available or error-free, or that any content will be stored indefinitely — keep your own copies of videos you care about.
10. Suspension and termination
You can stop using the Service at any time and delete your account as described on the Delete your account page. We may suspend or close your account if you seriously or repeatedly break these Terms, if required by law, or to protect the Service or other users. Where reasonable, we will tell you first. Sections that by their nature should continue (such as 5, 6, 7, 11, 12 and 13) survive termination.
11. Disclaimers
To the fullest extent permitted by law, the Service is provided "as is" and "as available", without warranties of any kind, express or implied, including warranties of merchantability, fitness for a particular purpose, accuracy and non-infringement. Some jurisdictions don't allow certain warranties to be excluded, so some of these exclusions may not apply to you.
12. Limitation of liability
To the fullest extent permitted by law, we will not be liable for any indirect, incidental, special, consequential or punitive damages, or for loss of data, profits or goodwill, arising out of or related to the Service, or for any injury resulting from your participation in sports. Our total liability for any claim relating to the Service is limited to the greater of the amount you paid us for the Service in the 12 months before the claim arose and CAD $100.
Nothing in these Terms limits liability that cannot be limited by law, or any rights you have as a consumer under the laws of the place where you live.
13. Governing law and disputes
These Terms are governed by the laws of Canada and of the province in which 12420813 Canada Inc. has its registered office, without regard to conflict-of-laws rules. The courts of that province have jurisdiction over disputes, unless the consumer-protection laws of the place where you live give you the right to bring a claim in your local courts. Please contact us first at [email protected] — most problems can be solved quickly that way.
14. Apple and Google app stores
If you downloaded our app from Apple's App Store or Google Play, these Terms are between you and us only, not with Apple or Google. We — not Apple or Google — are solely responsible for the app, its content, maintenance, support, and any claims relating to it (including product-liability, legal-compliance and intellectual-property claims). Apple and Google have no obligation to provide maintenance or support for the app.
For iOS users: to the extent these Terms don't address something, Apple's Standard Licensed Application End User License Agreement applies. If the app fails to conform to any applicable warranty, you may notify Apple and Apple will refund the purchase price (if any) for the app; to the maximum extent permitted by law, Apple has no other warranty obligation for the app. You confirm you are not located in a country subject to a U.S. government embargo and are not on any U.S. government list of prohibited or restricted parties. Apple and its subsidiaries are third-party beneficiaries of these Terms and may enforce them against you.
You must also follow the app store's own terms of service when using the app.
15. Changes to these Terms
We may update these Terms. We will post the new version here with a new date and, for material changes, tell you in the Service or by email before they take effect. If you keep using the Service after the changes take effect, you accept the new Terms; if you don't agree, stop using the Service and delete your account.
16. General
These Terms, together with our Privacy Policy and Disclaimer, are the entire agreement between you and us about the Service. If a provision is found unenforceable, the rest remain in effect. Our failure to enforce a provision is not a waiver. You may not transfer these Terms without our consent; we may transfer them as part of a merger, acquisition or sale of assets. The English version of these Terms is the binding version.
17. Contact
12420813 Canada Inc. (operating as Sports Coaching AI), Canada — [email protected].